Apart from the custom newspapers that are produced to promote brand awareness and increase profit margins among other things, companies and other organizations should invest in weekly and monthly internal newspapers. This is all in a bid to celebrate new developments and milestones, recognize performing employees, share company news and build employee morale.
On that note, below are various ways an internal newspaper print can help engage your employees.
- It keeps everyone involved
Internal newspaper prints are the most appropriate and ideal way of seeking feedback from employees on the various issues that may affect the company – both positively and negatively. It is also the best way to get relevant information and share ideas with your employees onthe various proposed and ongoing projects in the company.
The best way is to create articles that revolve around employee stories. This shows that you listen and care about them. Once employees take note of these efforts, they will feel valued by the company. This will encourage more engagement and better motivation among employees.
- It creates a sense of belonging
When coming up with relevant content to publish into the internal newspaper, set aside a section that highlights the various employee achievements and appropriate milestones achieved. This creates a sense of belonging among employees.They again feel recognized and this type of appreciation is important in pumping upproductivity levels in the workplace.
- Creates a sense of appreciation
If a company makes a habit of recognizing the efforts, ideas, and achievements of its employees in their corporate newspapers, they will consequently feel appreciated. It will also inspire them to put more effort into their designated positions. As a result, you as the company owner will notice an overall improvement in employeeproductivity levels. Employees will also be motivated and have a more positive attitude which creates a friendlier environment in the workplace.
- It is a great way to discuss company goals
Every company has its missions, visions, and goals. It is standard that all members of the organization be conversant with them. A company should clearly communicate their values and one of the best platforms to do this is via internal newspapers. This is a more effective communication forum as compared to constantly calling meetings to remind employees and other stakeholders.
When employees read about these goals in the newspaper, it gives them ample time to think about them, internalize and go through them if the need arises.
They are also the best way to deliver arising management and company news.
- It describes the company future
Internal newspapers will set the perfect tone for the organization; this is especially true if it is in the event of new employee recruitment. A properly crafted newsletter will clearly communicate what the company is all about and also reflect on the company’s values. As a result, both new and existing employees will find it easier to abide by the company policies. This constant reminder will also reduce the number of mistakes done by employees.